Speakers
TRACK: Equine Economy in the 21st Century
MONDAY, APRIL 28TH, 2008
Panel 1: State of the Industry: Magnificent Ride
Panel 2: New Century: The Changing Universe
Panel 3: Marketing Trends in Parallel Industries
Panel 4: Efforts in the Industry Aimed at Growth
TUESDAY, APRIL 29TH, 2008
Panel 5: Spectators and Guests: Recasting Our Sports
Panel 6: Equine Facilities: Marketing the Experience
Panel 7: Leisure Activities: Barriers and Opportunities
Panel 8: The Equine Experience as Part of Culture
| Monday Opening Speaker | Richard Wilcke Director, Equine Industry Program University of Louisville Louisville, Kentucky |
| Panel 1 | Steve Day President and Board Chairman Dover Saddlery, Inc. Littleton, Massachusetts Tom Aronson Vice President Churchill Downs, Inc. Louisville, Kentucky |
| Panel 2 | John Volk Senior Consultant Brakke Consulting Chicago, Illinois Tom Persechino Director of Marketing AQHA Amarillo, Texas Martin Concannon Managing Director Lafayette Associates Lexington, Kentucky Allen Gutterman Vice President of Marketing Santa Anita Park Arcadia, California |
| Plenary Luncheon Speaker | Robert Evans President & CEO Churchill Downs Louisville, Kentucky |
| Panel 3 | John Della Volpe Founder and Managing Partner SocialSphere, Inc. Cambridge, Massachusetts Dale Owens General Manager Louisville Bats Louisville, Kentucky Mark Simendinger President Kentucky Speedway Fort Mitchell, Kentucky Tim Campbell Senior Vice President IMG Lexington, Kentucky |
| Panel 4 | John Long CEO United States Equestrian Federation Lexington, Kentucky Robert Clay Owner Three Chimneys Farm Midway, Kentucky Holly Davis Acting Director, Horselife Western-English Trade Assoc. Ocala, Florida Alex Waldrop President National Thoroughbred Racing Assoc. Lexington, Kentucky |
| Tuesday Opening Speaker | Alan Balch Executive Secretary American Saddlebred Horse Assoc. Lexington, Kentucky |
| Panel 5 | Denny Hales Executive Vice President Ohio Quarter Horse Association Richwood, Ohio Corey Johnsen President Kentucky Downs Franklin, Kentucky |
| Panel 6 | John Nicholson Executive Director Kentucky Horse Park Lexington, Kentucky Glenn Petty Manager Gov. James B. Hunt, Jr. Horse Complex Raleigh, North Carolina Craig Dado Vice President, Marketing Del Mar Thoroughbred Club Del Mar, California Todd Gralla Director of Equestrian Services Gralla Architects Tulsa, Oklahoma |
| Plenary Luncheon Speaker | David O’Connor President United States Equestrian Federation Lexington, Kentucky |
| Panel 7 | David W. Osborne Realtor/Developer Member, Kentucky Legislature Prospect, Kentucky Jerry Fruth President United States Equine Trails Coalition Wadesville, Indiana Karen Lippert Director, Marketing & Communications Protocol Entertainment, Inc. Toronto, Ontario Terry Johnson Vice President, External Relations World Games 2010 Foundation Lexington, Kentucky |
| Panel 8 | Sam Sheppard Chief Executive/Secretary European Breeders’ Fund Newmarket, England Phil Terry Director of Marketing Little Brown Jug Society Delaware, Ohio Tom Struzzieri President HITS Saugerties, New York Gloria Austin Founder The Florida Carriage Museum & Resort Weirsdale, Florida |









